Marketing Management

Geospatial Marketing

Marketing Management

This course introduces marketing strategy, providing students with an overview of the role of marketing within specific companies and society

$35/mo per student

Included with BBA Full Access

$35/mo per student

Included with BSIT Full Access

Under Verification Review

Reviewed

Credit Equiv.

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What does this cover?

We are currently reviewing underlying agreements with the content developers responsible for this course. Currently, this Competency is not available.

1 Identify the strategic role of marketing in defining and analyzing marketing challenges managers face

2 Apply market segmentation, product positioning, and branding in real-world settings

3 Analyze marketing challenges by utilizing strategic solutions and effective strategies

4 Demonstrate knowledge and application of integrated marketing concepts

5 Prepare a strategic marketing plan for C-level executives including SWOT and competitive analyses, value proposition and marketing mix

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$35/mo per student

Included with BBA Access

BBA

Product

College

Database

BBA

Fundamentals of

BBA

Finance

BBA

HR

BBA

Accounting

Get Access to the full BSIT (20+ courses)

Bring your institution and students quality, job-focused, and flexible program options

$35/mo per student

Included with BSIT Full Access

BSIT

Database

College

Database

BSIT

Data Science

BSIT

Cloud

BSIT

Security

BSIT

Server

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