Graduate Certificate

Geospatial Marketing Analysis

Focuses on the concepts of marketing strategy and the use of spatial analysis in the decision-making process.

Verified and White-Labeled Courses

Marketing Management

Marketing Management

This course introduces marketing strategy, providing students with an overview of the role of marketing within specific companies and society

Seminar in Marketing Research

Seminar in Marketing Research

Research issues, methods and applications in marketing are examined

Seminar in Advertising and Promotion

Seminar in Advertising and Promotion

This course provides an introduction to current processes and practices of advertising and promotion

GIS Research Methods

GIS Research Methods

Students will apply spatial thinking and Geographic Information Systems (GIS) technology to research design, data collection, analysis, and decision-making